Experienced agents know the value of open houses. Even though the traditional real estate model is now overtaken by the use of technology, the open house is still a great tool for selling real estate. So, it’s important to put your best foot forward when planning an open house.
The first question to ask is; what do buyers want to see? They want to see themselves being able to live comfortably in the house. You therefore want to make the atmosphere really accommodating to get results from your open house.
The open house should be a date fixed by you to display your house to buyers. Having an agent who is experienced and has all other marketing props in place will help keep you relaxed and also help you create a good impression as will following these tips to get the most out of your open house.
You need to prepare for the open house. A proper home staging will foresee and handle any possible buyer objections. You need a professional home stager to go through your residence and make improvements to attract buyers. You particularly need to watch out for bad smells and eliminate them swiftly. A professional stager will be able to help introduce nice sweet smelling fragrances into your home.
As a part of preparing your home for staging, you need to put away valuable items. There have been cases where valuable items have been stolen by thieves posing as home viewers. If your home is on the market, assume that some buyers will be extra-nosy, going through your stuff, so store away those items that you consider valuable during the time in which the home is on the market.
- TIME IT RIGHT
You should be creative when setting a time for showing. Many realtors agree that Sunday evenings work best. You can view house showings in your neighborhood to see what changes you can make when choosing a time for showing your house. Basically, you need to choose a time when many people would be available.
You can go a bit further by starting one hour earlier or continue for an hour past the typical showing period which means you’ll be able to attend to the early arrivals and also be available for those who sprawl in at the last minute.
- KEEP IT SIMPLE
You don’t need expensive upgrades when showing off your house. A simple cleaning and de-cluttering done by a professional stager will do the trick. De-cluttering involves removal of personal items like family pictures, kids trophies, religious and political articles and things that shouldn’t be lying around. Also, extra-large furniture should be stored away to make the appearance of space. The bigger your rooms seem and feel to potential buyers, the better.
If you have small rooms, there is a way to make them appear bright and inviting also. You need to make them easy to move about in as this greatly affects buyer perception of the room. Do this by making several zones in the rooms. Give each zone a clear purpose and also reduce decorative elements to a minimum.
- GET OUT OF THE HOUSE
You may think your presence in the house during showing would be beneficial during showing. But nine times out of ten, it’s best to get out of the house during a showing. You want buyers to feel comfortable and see themselves living in the home, not feeling like they are guests. They will be more inclined to open up to a professional, your agent, about the home than to you as the seller.
The presence of the seller will also prevent buyers from taking a closer look at important things like closet space. A professional will also be able to handle criticisms with the décor, floor plan or home design objectively, not putting emotions into the mix.
- BE CREATIVE
You can host an art exhibition during your showing if your home has a blank wall space by working with a local art gallery. You can host an ‘how to’ seminar for first time buyers with the help of your agent if you’re targeting first time home buyers. It takes an average of eight showings to get a bid on a house so, think out of the box and you’ll be rewarded with a great home selling experience.